Social Media Marketing Services in Kenya
Build a consistent presence on the platforms your customers actually use — and run paid campaigns that turn followers into enquiries.
Get a Free Social Audit See What’s IncludedOrganic Management vs Paid Social Ads
Social media marketing covers two related but different jobs: organic management (the day-to-day content, community replies, and profile presence that builds trust) and paid social advertising (Facebook, Instagram, and TikTok ads that put your business in front of new audiences on purpose, at a cost you control).
Most Kenyan businesses need both working together — organic content builds the credibility that makes a paid ad convert, while paid ads bring in reach that organic posting alone can’t guarantee anymore.
What’s Included
| Service Component | What We Do |
|---|---|
| Content Strategy & Calendar | Plan what to post, when, and why — tied to real business goals, not just posting for the sake of it. |
| Content Creation | Design graphics, write captions, and produce short-form video suited to each platform. |
| Community Management | Respond to comments and messages promptly and professionally to protect your brand reputation. |
| Paid Social Advertising | Set up and manage Facebook, Instagram, and TikTok ad campaigns with clear targeting and conversion tracking. |
| Influencer & Partnership Outreach | Identify and coordinate with relevant local creators where it fits your budget and audience. |
| Reporting | Track reach, engagement, follower growth, and ad performance in plain-language reports. |
Platforms We Work With
| Platform | Best For |
|---|---|
| Broad reach across age groups, strong for local community and marketplace-style businesses. | |
| Visual brands — fashion, food, beauty, hospitality, real estate. | |
| TikTok | Short-form video reach, especially with a younger audience. |
| B2B businesses, professional services, recruitment. | |
| WhatsApp Business | Direct customer communication and order/enquiry handling. |
Choose the Right Level of Support
| Feature | Starter | Growth | Premium |
|---|---|---|---|
| Platforms managed | 1 | 2–3 | 3+ |
| Posts per month | 8 | 16 | Daily |
| Community management | — | ✓ | ✓ |
| Paid ad management | — | Basic | Full campaign management |
| Reporting cadence | Monthly | Monthly | Bi-weekly + strategy call |
Frequently Asked Questions
Do I need to be on every platform?
No — it’s usually better to do two platforms well than five poorly. We help you choose based on where your actual customers spend time.
Do you guarantee viral content?
No one can guarantee virality, since platform algorithms and audience behaviour aren’t fully predictable. We focus on consistent, on-brand content and measurable engagement and lead growth instead.
Can you run WhatsApp-based campaigns?
Yes, we can route social ad traffic directly into WhatsApp for businesses where that’s the natural next step for a customer enquiry.
How is this different from paid Google Ads?
Social ads target people based on interests and behaviour rather than active search intent, making it a strong channel for brand discovery and visual products. See our Google Ads page for the search-intent side.
Ready to Build a Presence That Converts?
Get a free audit of your current social profiles and a plan to grow them.
Get a Free Social Audit